ipl schedule – Miss Universe 2023 – Advertising slowdown likely to weigh on IPL this year, say experts

The 2023 edition of the Indian Premier League (IPL) will see Disney-Star and Viacom18 

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competing to sell their ad space with an eye on the estimated Rs 4,000-crore advertising money.

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Disney-Star had bagged the television rights at last year’s IPL media rights auction

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for Rs 23,575 crore, while Viacom18 had taken home the digital rights for Rs 23,491 crore.

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This was for the 2023-2027 media cycle.

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